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How to Attract Top Talent as a Startup

Hiring tech-talent – chief technology officers, software engineers, dev-ops, data scientists, and related can be challenging in the current climate, especially when your business is in the early stages or on the small side. But it doesn’t have to be that hard as long as you create a company where people want to work.

Here are some tips from our experienced talent acquisition specialists for attracting (and retaining) tech talent.

Look Beyond Compensation

As an early-stage start-up, you may find it difficult to compete against other start-ups on compensation.

Look beyond compensation when recruiting. Companies are more effective at attracting and keeping talent by creating a work environment where people want to work, grow, develop, and do the things they genuinely love rather than focusing on compensation alone.

Start-up founders need to be prescriptive and intentional, paying attention to their company culture and each employee’s journey, which isn’t easy, especially in today’s world of remote work teams. With clarity on vision and values, a start-up can help candidates make the changes they want to see in the world through their job.

Show off What Makes you Unique

You’re competing for exceptional talent against larger companies with well-known brands and resources as a start-up. To stand out in the crowd, show candidates the unique elements of your team that they won’t find elsewhere.

Ways to do that, showcase what makes you unique, and have some fun with it! Maintain a blog and regularly post on social media about your team, office, company news, events, etc., to humanize yourself to potential future employees.

Your Employees are your Greatest Recruiter 

The blurb on your company site about your work culture and mission doesn’t ultimately define you; the people do. Focus on finding the right fit for your company rather than just accepting the first person who you like during interviews. Evaluate potential candidates for shared values and aligned motivations.

At INNOVA People, by combining an AI platform, cutting-edge HR technology, and a people-first philosophy, we deliver faster, more accurate, and longer tenure employees.

So when a prospective employee meets with some of the talented folks you already have on board, they are more eager to join the team.

Great talent attracts great talent.

Let us know how we can serve you as your build your start-up and search for top talent.